Poetry seems to sink into us the way prose doesn't. I can still quote verses I learned when I was very young but I have trouble remembering one line of a novel I just finished reading.
I heard Nirvana and discovered that songs could be like poetry but a little bit more refined: you didn't have to have 20 verses to get your point across.
When you translate poetry in particular you're obliged to look at how the writer with whom you're working puts together words sentences phrases the triple tension between the line of verse the syntax and the sentence.
A lot of people think 'I'll give acting or poetry or filmmaking a try. And if it doesn't work out I'll go get a law degree do something else that's more practical.' For me I went the reverse way. I lived the back-up plan.
There is poetry even in prose in all the great prose which is not merely utilitarian or didactic: there exist poets who write in prose or at least in more or less apparent prose millions of poets write verses which have no connection with poetry.
The fact that something is in a rhymed form or in blank verse will not make it good poetry.
The decision to write in prose instead of poetry is made more by the readers than by writers. Almost no one is interested in reading narrative in verse.
Poetry is above all a concentration of the power of language which is the power of our ultimate relationship to everything in the universe.
Living here on Earth we breathe the rhythms of a universe that extends infinitely above us. When resonant harmonies arise between this vast outer cosmos and the inner human cosmos poetry is born.
If a poem is not memorable there's probably something wrong. One of the problems of free verse is that much of the free verse poetry is not memorable.