Mental attitude and concentration are the keys to pitching.

One of the amazing things about the Internet is that the content creators are the gatekeepers. We can think of an idea and execute it quickly and we didn't have to pitch the idea to a major network or convince a studio head to sign-off on the concept.

The whole kiss-and-tell thing is a negative approach that often happens in a World Cup. We will see negative stories about the players and it can affect their confidence and the overall performance of the national team on the pitch let alone the bid to actually stage the competition.