There's no reason to be the richest man in the cemetery. You can't do any business from there.

Every day I get up and look through the Forbes list of the richest people in America. If I'm not there I go to work.

Jeffrey Deitch is the Jeff Koons of art dealers. Not because he's the biggest best or the richest of his kind. But because in some ways he's the weirdest (which is saying a lot when you're talking about the wonderful wicked lovable and annoying creatures known as art dealers).