In day-to-day commerce television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise not the shows. The shows are merely the bait.
Your premium brand had better be delivering something special or it's not going to get the business.
I think my passion is misinterpreted as anger sometimes. And I don't think people are ready for the message that I'm delivering and delivering with a sense of violent love.