Too many younger artists critics and curators are fetishizing the sixties transforming the period into a deformed cult a fantasy religion a hip brand and a crippling disease.
Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have and does not need if he can trust the brand. This explains the profitability of brands.
But I think there was a sense amongst the House Republicans especially that we didn't just want to be opposed to Bill Clinton that we wanted to tell the country what we were for and to brand ourselves in a more positive manner.
More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean 'wrong' in two senses. Firstly they are marketing ineffectively and secondly as a consequence their positive social impact is not maximized.
When a positive exchange between a brand and customers becomes quantifiable metrics it encourages brand to provide better service customer service to do a better job and consumers to actively show their gratitude.
I'm an independent. I'm a centrist. A new generation is arriving that has grown up with a multiplicity of choice in every aspect of their lives and yet politics is the last place that they are told that they should be satisfied with a choice between brand A and brand B. It doesn't fit the way they think. It doesn't fit the way they live.
We are looking to brands for poetry and for spirituality because we're not getting those things from our communities or from each other.
Our brand at Netflix is really focused on movies and TV shows.
We have a very wide range of content but the brand-newest movies what's happening with those is a $30 pay-per-view option - not from Netflix but from DirecTV and others - of movies that are in the theater.
My joking answer to this question is that I leave a bowl of milk out on the back porch every night for the Idea Fairy. In the morning the milk is gone and there's a brand-new shiny idea by the bowl.