Listen if there's one sure-fire rule that I have learned in this business it's that I don't know anything about human nature.
Business practices and how we treat the planet are also in desperate need of re-humanization.
Business is not just doing deals business is having great products doing great engineering and providing tremendous service to customers. Finally business is a cobweb of human relationships.
Advertising is a racket like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.
My ace in the hole as a human being used to be my capacity for remembering birthdays. I worked at it. Whenever I made a new friend I made a point of finding out his or her birthday early on and I would record it in my Filofax calendar.
The return of my birthday if I remember it fills me with thoughts which it seems to be the general care of humanity to escape.
Italians know about human nature - they understand human nature perhaps better than anyone else does. They know that people are weak and greedy and lazy and dishonest and they just try to make the best of it to work around it.
It's human nature to gripe but I'm going ahead and doing the best I can.
The human species according to the best theory I can form of it is composed of two distinct races the men who borrow and the men who lend.
For the last five years we have been presented with the idea that Barack Obama is superhuman. Barack Obama is unlike any of us or anyone else. And he isn't. In fact he's much less achieved and much less accomplished than most who have gotten half as far as he has and I think maybe what we saw was the best.