What most people don't seem to realize is that there is just as much money to be made out of the wreckage of a civilization as from the upbuilding of one.
We created a line of pet food called Nutrish that's made to human standards and 100 percent of the proceeds go to animal rescue. One of our top-tier donors is the ASPCA and they help us challenge animal shelters all across the country to get more animals placed in homes.