When I was a child people simply looked about them and were moderately happy today they peer beyond the seven seas bury themselves waist deep in tidings and by and large what they see and hear makes them unutterably sad.
We want to take good tidings home to our people that they may sleep in peace.
Climb the mountains and get their good tidings.
As to those who hoard gold and silver and spend it not in God's path give them then the tidings of a painful agony: on a day when these things shall be heated in hell-fire and their foreheads and their sides and their backs shall be branded therewith.
There's the famous thing that the A&R man from the record company is supposed to do: He's supposed to come into the studio and listen to the songs you've been recording and then say 'Guys I don't hear any singles.' And then everybody falls into a terrible depression because you have to write one.