I visited Jobs for the last time in his Palo Alto Calif. home. He had moved to a downstairs bedroom because he was too weak to go up and down stairs. He was curled up in some pain but his mind was still sharp and his humor vibrant.
Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field the results have been disastrous.