Perhaps the most effective way to describe the approach a brand must take is to think of themselves as social cartographers. By that I mean that brands must simultaneously inspire engage and maintain a series of conversations taking place within certain cultural landscape specific to their business goal.

As long as you as an individual... can convince yourself that in order to move forward as best you can you have to be optimistic you can be described as 'one of the faithful ' one of those people who can say 'Well look something's going to happen! Let's just keep trying. Let's not give up.

One of the most beautiful passages of Rousseau is that in the sixth book of Confessions where he describes the awakening in him of the literary sense. Of such wisdom the poetic passion the desire of beauty the love of art for its own sake has most.

Romance and novel paint beauty in colors more charming than nature and describe a happiness that humans never taste. How deceptive and destructive are those pictures of consummate bliss!

In Scotland over many years we have cultivated through our justice system what I hope can be described as a 'culture of compassion.' On the other hand there still exists in many parts of the U.S. if not nationally an attitude towards the concept of justice which can only be described as a 'culture of vengeance.'

Pessimism only describes an attitude and not facts and hence is entirely subjective.

Trying to describe something musical is like dancing to architecture it's really difficult.

I mean it's amazing that I get to meet all these people. I've learned so much from all of them. I just worked with Sofia Coppola and that was amazing. I learned so much from her. I can't even describe how much fun I had.

We've always described our sound as a bit more guitar driven than normal pop music. Kind of Pink in a boy band form. We've heard a few people say that so now we use it. I think Pink is amazing person to be compared to.