On the other hand the American public possesses a great resilience and strength and good risk communication strategies can tap into and even amplify those assets.

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I have a great job writing for 'The Office ' but really all television writers do is dream of one day writing movies. I'll put it this way: At the Oscars the most famous person in the room is like Angelina Jolie. At the Emmys the huge exciting celebrity is Bethenny Frankel. You get what I mean.