In today's social business marketplace Facebook is one of the best places for nonprofits to be discovered and connect with a larger audience on the basis of shared values. So to get started a non-profit should launch a Facebook page and invite your existing real world community to connect your cause and their networks.

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We tried to set up a company that patterned ourselves after Southwest in all the fun the spirit the great people the smile the efficiency side of it but we've added some extras that people aren't used to finding on Southwest.