The United States established itself as a trustworthy new nation in its first two decades after the Revolutionary War by paying its debts even when many in the country believed it had no obligation to do so. Alexander Hamilton the founder of this newspaper insisted on it.

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Advertising is a business of words but advertising agencies are infested with men and women who cannot write. They cannot write advertisements and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.