When launching a product called an Energy Drink and named Red Bull a product that stimulates body and mind it is a short step to the roots where Red Bull came from. We have been doing this for 20 years - now it's called adventure sports extreme sports and outdoor sports.

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Eventually I booked a 2-line role on a show called 'JAG' and slowly the parts got bigger and better. I'm very thankful that I had to appreciate how difficult the business is before I had any kind of success.