Although images of perfection in people's personal lives can cause unhappiness images of perfect societies - utopian images - can cause monstrous evil. In fact forcefully changing society to conform to societal images was the greatest cause of evil in the twentieth century.

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'Survivor' wouldn't have happened had I not gone out there and helped CBS to sell sponsors to finance the first one. Part of my thinking on 'Survivor' was that it should have rewards that are corporate brands. A Big Mac one thimble-full of Coca-Cola.