The most impactful way consumers can assert their power is to become mindful shoppers giving their dollars only to socially responsible companies. In today's world of social media and smart phones this is easy to do.

Random Quote

When my TV show 'Sports Jobs with Junior Seau ' assigned me to be a 'Sports Illustrated' reporter for a weekend I didn't realize I'd have to squeeze it in around another sports job. I had planned to retire from the NFL to enjoy the cushy lifestyle of a full-time reality TV star but I wound up getting run over by a bull.