I think it's because it's so different and it takes risks. Plus it's really smart humor. It gives the audience credit in terms of not needing to tell them when to laugh. I love that about the show. There's no laugh track.
Business and growing jobs is about taking risk sometimes failing sometimes succeeding but always striving. It is about dreams. Usually it doesn't work out exactly as you might have imagined. Steve Jobs was fired at Apple. He came back and changed the world.