In the past 40 years the United States lost more than a million farmers and ranchers. Many of our farmers are aging. Today only nine percent of family farm income comes from farming and more and more of our farmers are looking elsewhere for their primary source of income.

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There's so many issues tied to the meat industry. I mean social environmental humanitarian - all of them. I know that when I'm eating that I'm not hurting the planet I'm not hurting other people on this planet I'm not hurting animals... and I'm not hurting nature.