In the old days a TV sync was perceived as not so cool or whittling away at your indie cred. Now it's seen as much more of an opportunity than a sellout as a way to find fans who wouldn't have ordinarily come across their genre of music.

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Looking ahead future generations may learn their social skills from robots in the first place. The cute yellow Keepon robot from Carnegie Mellon University has shown the ability to facilitate social interactions with autistic children. Morphy at the University of Washington happily teaches gestures to children by demonstration.