Learning can take place in the backyard if there is a human being there who cares about the child. Before learning computers children should learn to read first. They should sit around the dinner table and hear what their parents have to say and think.

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Advertisers are not thinking radically enough - they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain haven't been activated before. These new experiences bring new capabilities to the brain.